One of the beautiful parts of the Swaay.Health marketing community is that there are so many people that have a depth of knowledge and experience they can share with the rest of us. With that thought in mind, I wanted to test out a new interview...
Saying that most people spend a good part of their days on social media would NOT be an exaggeration. As of 2021, the number of people using social media is over 3.96 billion worldwide, with the average user having 8.6 accounts on different...
LinkedIn has become an important part of every B2B marketing strategy, but with so many options and a hefty price point, any inefficiency can punish the marketer and make it difficult to know where to focus your energy. But you’re in luck...
On October 22nd, the monthly tweetchat was hosted by the team at Agency Ten22 – which was a perfect fit given it was the anniversary of the company’s founding (10-22). The topic they chose was Social Media Marketing, specifically how to best measure...
If you are a vendor that’s using social media at conferences merely as a broadcast channel for company messages, you are being tuned out AND you may also be harming your reputation. Social media can be a fantastic way to enhance and augment your...