On the heels of raising a Series B and signing several new customers, Laudio announced the appointment of Emma Smith as Chief Marketing Officer.
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The 2023 NESHCo Conference featured case studies, personal stories, evening social events, and an awards ceremony that made the event truly memorable. Here is what stood out.
At the recent NESHCo23 conference, AI took a backseat a more pressing concern – the crackdown on pixel tracking. Is this goodbye to retargeting and lookalike tactics in healthcare?
Two recent reports by Hootsuite and Hubspot made bold predictions about how businesses will be using social media in 2022. While some predictions are questionable for Health IT B2B companies, the opinions and data supporting those predictions...
In 2020 we saw the meteoric rise of virtual events. Some were well done, but many were not. HITMC interviewed 8 conference organizers to find out what worked well, what didn’t and what they would do differently. This is the third and final article...
This is Part II of Series on the Lessons Learned from Virtual Events. See Part I – Virtual Networking is Mostly a Bust. I recently interviewed 8 conference organizers to find out what worked well and what didn’t this past year for virtual events...