I consider myself a laggard when it comes to Marketing Automation (MA). In the beginning, I saw MA tools as nothing more than a fancy way to do emails. I remained unconvinced for a long time. It wasn’t until someone on my team sat down and explained...
Tag - Hubspot
The following is a guest blog post by Patty Dickerson. Conferences and events are an important part of most marketing strategies, so as marketers it can be a special treat to go to a conference as an attendee. A few weeks ago, I was able to attend...
