Tag - healthcare rebranding

The COVID-19 Catalyst And The Need for Leaders Who Can Reframe Healthcare

April 13, 2020

7 Min Read

On the next monthly #HITMC Chat, we are very excited to have a special guest – the amazing speaker and podcast host, Dr. Zeev Neuwirth @ZeevNeuwirth. His book Reframing Healthcare – A Roadmap for Creating Disruptive Change is excellent...

Dina – A Successful Rebrand In Just 45 Days

April 13, 2020

Colin Hung

5 Min Read

Rebranding a company is not easy, but when a new name and identity “just clicks” with customer and staff, you know you are onto something good. That’s what happened at Dina (formerly Prepared Health) when they chose to adopt the name of their AI...

Get Ahead of a Healthcare System Merger or Divestiture Before It Gets Ahead of You

Optima Curis Rebrands to Healthfully

7 Things Marketers Forget When Rebranding

The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!