Tag - Healthcare Marketing

Too Soon To Use COVID-19 in Marketing?

Is it too soon to incorporate COVID-19 into a marketing campaign? The answer for almost every company is an emphatic YES! Don’t put your company’s reputation at risk by trying to capitalize on the current pandemic. Tracking and incorporating current...

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Long Live the #HITMCUnicorn

It seems like the HITMC community was just as excited as we were by the idea of the #HITMCUnicorn that we planned to introduce at the #HIMSS20 annual conference.  Unfortunately, the coronavirus had other plans and HIMSS to be cancelled. Thus, our...

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Virtual HITMC Event

Virtual Healthcare and IT Marketing Event  


The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations  stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!