Tag - coronavirus

A COVID-19 Healthcare Marketing Fail

In this unprecedented time many traditional rules and norms of advertising have fallen by the wayside. It’s okay for car companies to run ads that don’t feature a single car or fast-food companies to have an ad without any food. But ads still need...

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Too Soon To Use COVID-19 in Marketing?

Is it too soon to incorporate COVID-19 into a marketing campaign? The answer for almost every company is an emphatic YES! Don’t put your company’s reputation at risk by trying to capitalize on the current pandemic. Tracking and incorporating current...

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Virtual HITMC Event

Virtual Healthcare and IT Marketing Event  


The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations  stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!