Community Announcements

HITMC19 Summaries and Recaps

Thank you to the members of the community who shared photographs, tweets and their personal thoughts during the 2019 Healthcare and IT Marketing Conference (HITMC19). By sharing, you helped people who couldn’t join us in Boston to be a part of...

2019 Medigy HITMC Award Winners

On Friday April 19th the 2019 Medigy HITMC Awards were handed out at the annual Healthcare & IT Marketing Conference. The Awards are meant to showcase and acknowledge the amazing work being done in healthcare marketing and PR. They are an...

Medigy HITMC Awards Finalists Announced

The number of nominations and quality of the work submitted for this year’s HITMC Awards, sponsored by Medigy, was simply incredible. The response exceeded all expectations. In each category, the Awards Committee had to carefully sift through...

HITMC Chat

Personal Branding

Building a strong personal brand is critical to your professional success. It is more important than your track record, awards you have won or the number of connections you have. Over the long term, your reputation and your brand are what will carry...

Content AND Distribution – HITMC Chat April 9th, 2019

In just a couple of weeks, the HITMC community will be gathering for the annual conference #HITMC19, April 17-19 in Boston. Since the next monthly #HITMC Twitter chat falls on the Tuesday the week before the conference, I thought it would be fun to...

The Challenge of Testimonials and Case Studies

Two of the toughest marketing assets to obtain are testimonials and case studies. This is especially true in healthcare. Patients don’t want to reveal the provider organizations they go to. Hospitals and physician practices don’t want to be seen as...

News

Matter Communications Wins Gold

Matter Communications Wins Gold: Named PR Agency of the Year by the 2019 American Business Awards® Double-Digit Revenue Growth, Positive Company Culture and Impressive Client Roster Key to Winning the Gold Stevie Award May 14, 2019...

SmartBrief Promotes Wynn Hansen as Publisher

Washington D.C. – SmartBrief announced the promotion of Wynn Hansen to Publisher for SmartBrief’s HCP and health information group, representing 30+ publications and over 750,000 subscribers in health care. Hansen brings with him 7 years of...

Medigy HITMC Awards Finalists Announced

The number of nominations and quality of the work submitted for this year’s HITMC Awards, sponsored by Medigy, was simply incredible. The response exceeded all expectations. In each category, the Awards Committee had to carefully sift through...

Joanna Horn Joins MERGE Atlanta as Vice President

Atlanta – March 22, 2019 – MERGE Atlanta, a healthcare marketing communications and technology agency, today announced Joanna Horn has joined the agency as vice president. With a background in B2B and B2C technology, medical device and biotech for...

Jellyfish Health Enters Partnership with Agency Ten22

Jellyfish Health Enters Partnership with Agency Ten22 for Health IT Media and Public Relations Services Cumming, Ga. — Mar. 6, 2019 — Agency Ten22, an award-winning, full-service, healthcare IT public relations and digital marketing services firm...

Matter Communications Announces Matter Health

BOSTON, (March 5, 2019) – Matter Communications – a Brand Elevation Agency specializing in PR, social media, creative services and digital marketing – today announces the launch of Matter Health, a dedicated brand for its flourishing...

Finn Partners Strengthens and Expands Health Practice

NEW YORK, (February 28, 2019) – Finn Partners strengthens and expands Health Practice senior leadership within its New York office with the promotion of Michael Heinley to senior partner from partner; appointment of Ann Hemingway as partner; and the...

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Health IT Marketing Conference

About HITMC

The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations  stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!