Community Announcements HITMC Conference

Once Again, We’re Going Virtual: Virtual HITMC20 Part Deux

If you haven’t heard, we are taking HITMC20 somewhere exciting over the new few months.

We’re so thrilled to announce Virtual HITMC20 – Part Deux – a truly memorable, interactive and engaging experience for the HITMC Community. Part Deux will consist of four robust ½ day virtual events in November and December that you can join from the comfort of your home, office, or couch 🙂

With multiple opportunities to engage and connect with other attendees, you’ll want to carve out some time to attend LIVE so you don’t miss out on the valuable interactions with your peers.


These 4 ½ day events will provide you with the content, insights and networking opportunities focused on helping you:

  • Set your marketing roadmap for the next year
  • Learn what’s working and what not as we head into 2021
  • Make new friends, connections and mentors
  • Develop a peer group that can help as you face similar challenges in your career and life

Make sure to save all 4 dates in your calendar.

  • Nov 5th, 2020 – 12pm – 3pm ET
  • Nov 19th, 2020 – 12pm – 3pm ET
  • Dec 2nd, 2020 – 12pm – 3pm ET
  • Dec 17th, 2020 – 12pm – 3pm ET


Get a first-hand look into the program schedule — we will be updating you with more details in the coming weeks as they develop.

In the meantime, here is a sneak peek at some of the sessions you can expect on Day 1 & Day 2:

  • 5 Simple Things You Can Do To Super-Charge Your Lead Nurturing
  • The HealthIT Marketers Swiss Army Knife: How to Earn Mindshare, Build Awareness, and Generate Leads With An Integrated Whitepaper Campaign
  • Into the Unknown: Targeted Marketing Amidst COVID
  • Market Takedowns – A Focused Strategy for Winning Share
  • Jingles – Still Selling, Still Branding, Still Stuck in your head!
  • Video Tips and Tricks and How to Leverage Video in Your Marketing
  • Adapting Content and Lead Generation Strategies to Match the Times

Plan ahead! Check out the the full details for the Day 1 Agenda and Day 2 Agenda.


Each event provides a mix of people from across the full spectrum of healthcare and IT marketing and PR.  We’re extremely excited about the amazing lineup of speakers we have planned for you. If you check out the lineup, you’ll see it’s jammed pack with some familiar faces and new ones who are all ready to share their valuable experiences and insights with you.  See the entire lineup here.


Alongside high quality presentations, panels and sessions, we are taking attendee engagement to the next level. This live online event is something you won’t want to miss. See some of the exciting engagement opportunities we have in store for you:

  • Interactive Chat – There will be a lively chat during each session. Come prepared to connect and engage with other attendees about the the topic being presented.  Don’t be afraid to ask questions, share your own insights and be vulnerable.
  • Private Messages – Looking to connect on a more personal level? You have the opportunity to attendees via a private message.  Private messages allow you to go a bit deeper with other attendees. You may feel more comfortbale to ask questions this way or ask to connect outside after the event via LinkedIn or Twitter.
  • Post Session Discussion – Think of these as an TV “After-Show”. Use these sessions to extend the conversation, ask challenging questions of our panels and get a behind the scenes breakdown of what was presented.
  • #HITMC Hashtag – If you’re not already familiar with the lively engagement and community available to all of you on the #HITMC hashtag on Twitter, go check it out.  It’s full of great resources and supportive people.  Keep an eye on the hashtag during the event as you will find many community membes engaging, connecting, and sharing throughout the sessions.
  • Unconference Sessions – Never experienced an unconference session before? You’re in for a treat! In these sessions, it’s the attendees who create the agenda, provide the content and answer the questions.  Ask your burning questions on a certain topic and have 10-15 peers who will provide their own experiences and answers.
  • Virtual Reality Networking After-Party – The closest thing you’ll find to a virtual cocktail party these days. No goggles, just your browser.  Take a stroll around the virtual world, strike up a conversation with other attendees and then head to another group just like you’d do at an in person networking event. You can join by audio only or turn on your video camera to have a face to face conversation with other attendees.

We can’t wait to see you there!

Haven’t registered yet? You can register for all 4 events here.

Please Note: If you were already registered for the in-person HITMC20 event (including speakers), you are automatically registered for Virtual HITMC20 – Part Deux. Keep an eye on your email for detailed instructions on how to join the upcoming events.

About the author

Brittany Quemby

Brittany Quemby

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The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations  stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!