It’s time again for our next Healthcare IT Marketing and PR Community (HITMC) Twitter chat and we’re trying out something new this month. The chat will be held on Tuesday, June 7th at Noon ET (9 AM PT). To participate, follow the #HITMC Twitter stream on your favorite Twitter tool and add #HITMC to all of your tweets.
This chat will be an opportunity for the HITMC community to learn, explore, and experience a new social media platform together. The platform we’ll be talking about and using is Snapchat. Our exploration of Snapchat will be hosted by John Lynn (Snapchat Username: crashutah) from Healthcare Scene.
During a recent exchange, I got the idea that it would be fun for the #HITMC Twitter chats to be more actionable and for all of us to dive into a new social media platform or technology at the same time. Snapchat has become extremely popular for many people and so it seems right that we take a minute to explore Snapchat and see if it makes sense for us to use it in our healthcare marketing and PR efforts.
Like a usual #HITMC chat, we’ll be using Twitter to discuss what’s happening and for all of us to connect. We’ll also use Twitter to help people who might be having issues with snapchat. However, as you’ll see in the “topics” below, we’ll also all be spending time connecting with others in the #HITMC community on snapchat along with learning about snapchat features like stories. What better way to learn than to do? Don’t worry if you don’t know snapchat already. You’ll be in good company. The point of this is for us to all learn together. #NoJudgement
Now for the 5 “topics” we’ll be discussing:
T1: Share your snapchat account so others can follow you. (Manually post or use the Snapchat share feature) #HITMC
T2: Connect with 5+ other #HITMC people on Snapchat (Tutorial). Ask questions on Twitter if you have any issues.
T3: Post a #HITMC related idea to your Story (Tutorial). Ask questions on Twitter if you have any issues.
T4: Watch other people’s stories on Snapchat and discuss your favorite ones on Twitter or reply to their story on Snapchat. #HITMC
T5: Send a message on Snapchat to someone you connected with. #HITMC
Bonus: Do you think Snapchat has value in healthcare IT marketing and PR? #HITMC
Note: Please do download snapchat to your mobile device before the Twitter chat. Yes, it will probably be best to do snapchat on your mobile while following and contributing to the Twitter chat on your laptop/desktop.
We look forward to exploring snapchat as a HITMC community. Be sure to put the full schedule of #HITMC Twitter chats on your calendars.