It’s time for our next Healthcare IT Marketing and PR Community (HITMC) Twitter chat. The chat will be held on Tuesday, October 4 at Noon ET (9 AM PT). To participate, follow the #HITMC Twitter stream on your favorite Twitter tool and add #HITMC to all of your tweets.
This chat will focus on “Health System Marketing and the Value of Physician Profiles” and is hosted by Amanda Bury, Managing Director of Healthcare at SIM Partners. During the HITMC Twitter Chat, Amanda will lead a discussion of the importance of physician profiles, and the importance of accurate location data so that healthcare systems are visible when and where patients are searching for them.
Now for the 5 topics we’ll be discussing:
T1: What is the number one way patients are digitally finding your healthcare system? #HITMC
T2: What is, or do you think is the most visited part of a health systems website? #HITMC
T3: Physician directories are the number one place patients are going. How are you powering this area to be a patient acquisition tool? #HITMC
T4: How is your healthcare system managing your location and physician data across Google, Yahoo, Bing, Apple Maps, etc? #HITMC
T5: What other industries is your healthcare system looking at to disrupt the patient journey? #HITMC
Bonus: What other tools (such as online scheduling/star ratings) is your health system utilizing to give patients a retail-like experience? #HITMC
We look forward to exploring health system marketing and physician profiles as a HITMC community. Be sure to put the full schedule of #HITMC Twitter chats on your calendars.