HITMC Chat Marketing to Physicians

Health System Marketing and the Value of Physician Profiles – #HITMC Twitter Chat Topics

It’s time for our next Healthcare IT Marketing and PR Community (HITMC) Twitter chat. The chat will be held on Tuesday, October 4 at Noon ET (9 AM PT). To participate, follow the #HITMC Twitter stream on your favorite Twitter tool and add #HITMC to all of your tweets.

This chat will focus on “Health System Marketing and the Value of Physician Profiles” and is hosted by Amanda Bury, Managing Director of Healthcare at SIM Partners. During the HITMC Twitter Chat, Amanda will lead a discussion of the importance of physician profiles, and the importance of accurate location data so that healthcare systems are visible when and where patients are searching for them.

Now for the 5 topics we’ll be discussing:
T1: What is the number one way patients are digitally finding your healthcare system? #HITMC

T2: What is, or do you think is the most visited part of a health systems website? #HITMC

T3: Physician directories are the number one place patients are going. How are you powering this area to be a patient acquisition tool? #HITMC

T4: How is your healthcare system managing your location and physician data across Google, Yahoo, Bing, Apple Maps, etc? #HITMC

T5: What other industries is your healthcare system looking at to disrupt the patient journey? #HITMC

Bonus: What other tools (such as online scheduling/star ratings) is your health system utilizing to give patients a retail-like experience? #HITMC

We look forward to exploring health system marketing and physician profiles as a HITMC community. Be sure to put the full schedule of #HITMC Twitter chats on your calendars.

About the author

John Lynn

John Lynn is the Editor and Founder of the nationally renowned blog network HealthcareScene.com. The Healthcare Scene network currently consists of 15 blogs containing almost 7000 articles. These EMR and Healthcare IT related articles have been viewed over 13 million times. Plus, Healthcare Scene recently added Health IT focused career resources HealthcareITCentral.com and HealthcareITToday.com to the network.
 
John also co-founded two companies: InfluentialNetworks.com and Physia.com. Plus, John is the Founder of 10 other blogs including the Pure TV Network and Vegas Startups. John’s 25+ blogs have published over 15,000 blog posts, garnered over 30 million views and had over 122,000 comments. John is highly involved in social media, and in addition to his blogs can be found on Twitter: @techguy and @ehrandhit and LinkedIn.

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The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations  stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!