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Healthcare IT Marketing and PR Conference Reviews, in Your Own Words

The hashtag #HITMCswagger emerged on the first day of this year’s conference, and it’s no wonder why. It was clear we are a community that is making a difference in health care.

We have enjoyed reading your conference wrap-up posts and seeing what stuck with you. Here are some of the posts we have seen so far, in no particular order. Feel free to comment and add to our list, or post a wrap-up of your own.

Let’s keep that #HITMCswagger going!

A Post-HIMSS Recharge at HITMC

Patty Dickerson – Curaspan

It’s hard to believe that HIMSS was already a month ago! With our first year as exhibitor under our belt, we were all excited about what went well and what we are looking forward to trying next year. However, as the HIMSS haze has faded and things have settled down, how do you keep the excitement and energy going? Turns out the Healthcare IT Marketing & PR Conference (HITMC) was just the jolt of energy I needed, and not just because it was held in Las Vegas…

10 Lessons Learned at HITMC

 

Brian Schilling – ClarityQuest

Our team had a great couple of days at the second annual Healthcare IT Marketing and PR Conference last week in Las Vegas! Our agency’s president spoke at the inaugural event last year and decided to bring more team members along this year…

5 Marketing Tricks From the Healthcare IT and PR Conference (HITMC)

 

Cheryl Pederzoli – Quest Diagnostics

Last week I attended and presented at the Healthcare IT Marketing and PR Conference (HITMC) in Las Vegas and walked away with a number of new things to try…

HITMC 2015: The Only 5 Reasons to Ever Go to a Conference

 

Kristin Sgroi – Glass Canopy

HITMC 2015 is slated as a “unique event for health IT marketers and PR professionals to learn about the latest trends in marketing and PR from both inside and outside of healthcare.” I wasn’t sure what to expect — it was my first time; their second year — but what I got was a well-planned, fun and intimate experience with lots of great, actionable learning. Also, a hotel room that was 85% mirrors….

Healthcare IT Marketers Swap Strategies at HITMC

 

Leslie Brown – Porter Research

Last month’s Healthcare IT Marketing and PR Conference in Las Vegas was brimming with intelligent people bringing a creative and analytical approach to the HIT marketing table. Attending a conference where like-minded professionals can come together to share innovative ideas on marketing to help each other stand out in the unique and competitive healthcare space was truly an exceptional experience….

Top 5 Takeaways from HITMC 2015

 

Mark Mohr – Studio North

HITMC was masterminded by John Lynn and Shahid Shad to bring together professionals who are passionate about transforming healthcare through technology. Stacy and I attended this year’s conference on May 7 and 8 in Las Vegas. (Read on to hear Stacy’s answer to the question above!) The spirit of this group was amazing—everyone was excited about sharing their ideas and best practices. Here are my top takeaways…

Thoughts on the Healthcare IT Marketing and PR Conference (HITMC) from a Newbie

 

Sarah Bennight – iPeople

I had the amazing pleasure of attending the Health IT Marketing and PR conference (HITMC) in Las Vegas this year as a first time attendee. I had met some of the core group of folks at HIMSS, but other than that, I wasn’t really sure what to expect…

About the author

Jared Johnson

Jared is an Editor at Swaay.Health. He is the founder of Shift Forward Health, a healthcare marketing consultancy that creates demand for innovative brands. He has produced hundreds of podcast episodes and thousands of articles as a senior digital strategist for some of the top healthcare and medtech brands in the country.

His favorite topics include: consumer transformation, disruptive innovation, and demand generation. He loves obstacle course races, hiking the Grand Canyon, and time with family.

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