Long Live the #HITMCUnicorn

It seems like the HITMC community was just as excited as we were by the idea of the #HITMCUnicorn that we planned to introduce at the #HIMSS20 annual conference.  Unfortunately...

A Road Trip to Social Media Success

TrustHCS transformed how they used social media at conferences and went from blending in with other vendors to being the talk of the event. Their program was so successful...

Category - Event Marketing

Long Live the #HITMCUnicorn

It seems like the HITMC community was just as excited as we were by the idea of the #HITMCUnicorn that we planned to introduce at the #HIMSS20 annual conference.  Unfortunately, the coronavirus had other plans and HIMSS to be cancelled. Thus, our...

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7 Tips for Marketers When a Conference Cancels

The conference where you are a sponsor/exhibitor just announced that it has been cancelled. As a marketing/PR professional, what now? Here are seven tips to keep your marketing momentum while your competitors stumble. A growing number of conference...

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About HITMC

The Healthcare and IT Marketing Community (HITMC) is an extension of the HITMC conference that is the first of its kind event that brings together marketing and PR professionals from throughout the health care community. We strive to provide amazing marketing and PR related content that helps HealthIT companies and healthcare organizations  stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place. Welcome to the HITMC community!