By Andy Pollock, Senior Director, Client Services from BrandActive Here’s a fact worth noting: 90% of the hospitals with the highest loyalty scores are part of larger...
Three Ways to Improve Patient Experience During a Rebrand
Illinois Medical District Launches New Brand Identity
Revised branding strengthens the IMD’s mission to promote the nation’s second largest urban healthcare innovation district. CHICAGO, Jan. 29, 2019 /PRNewswire/...
Lessons Learned from @JohnnyCupcakes at #SHSMD18
This week we’ve been enjoying the SHSMD 2018 Annual Conference that’s organized by AHA. It’s been a great place to meet and learn from marketing and...
HITMC Sneak Peek: Brand Building in a Time Crunch
The following is a guest post by Kelcie Chambers, Account Director at Dodge Communications. It takes time to successfully rebrand a company, but in the world of healthcare...
Category - Branding
By Andy Pollock, Senior Director, Client Services from BrandActive Here’s a fact worth noting: 90% of the hospitals with the highest loyalty scores are part of larger healthcare systems. Over the past 15 years, a flood of M&A activity has...
Revised branding strengthens the IMD’s mission to promote the nation’s second largest urban healthcare innovation district. CHICAGO, Jan. 29, 2019 /PRNewswire/ — The Illinois Medical District has launched a new brand identity to...
